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Urban Fashion In the Past

Urban fashion has been a staple in American culture for decades, with countless brands rising to fame and falling into obscurity over the years. However, there are a select few urban clothing brands that have stood the test of time and continue to be popular among fashion enthusiasts today. In this blog post, we will take a look at some of the best urban clothing brands of the past in America.

One of the most iconic urban clothing brands of the past is FUBU. Founded in 1992 by Daymond John, FUBU quickly became a household name in the world of urban fashion. The brand's name, which stands for "For Us By Us," was a nod to the African American community and the company's mission to create clothing that was specifically tailored to their needs. FUBU's clothing was known for its bold colors and bold graphics, and the brand's success helped to pave the way for other urban clothing brands in the industry.

Another influential urban clothing brand of the past is Phat Farm. Founded by Russell Simmons in 1992, Phat Farm was known for its oversized clothing and street-inspired style. The brand's success helped to popularize the "urban prep" look, which combined traditional preppy clothing with urban streetwear elements. Phat Farm's clothing was worn by some of the biggest names in the entertainment industry, including rappers and athletes, and the brand's popularity helped to solidify it as a major player in the urban fashion industry.

Another notable urban clothing brand of the past is Rocawear. Founded by Jay-Z in 1999, Rocawear quickly became one of the most popular urban clothing brands in America. The brand's clothing was known for its sleek, modern style and was worn by some of the biggest names in the entertainment industry. Rocawear's success helped to solidify Jay-Z's status as a fashion icon, and the brand continues to be popular to this day.

Other urban clothing brands that have stood the test of time include Sean John, Ecko Unltd, and Akoo. These brands have all made a significant impact on the urban fashion industry and continue to be popular among fashion enthusiasts today.

In conclusion, the urban fashion industry has seen many brands come and go over the years, but a select few have stood the test of time. FUBU, Phat Farm, Rocawear, Sean John, Ecko Unltd, and Akoo are just a few of the urban clothing brands that have made a significant impact on the industry in the past and continue to be popular among fashion enthusiasts today. These brands have helped to shape the urban fashion industry and set the standard for other brands to follow.


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